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upday for Samsung

Limited position (mat leave cover) for 1 year. 

 

Business Objective: Expand the app and business into 2 new European countries in one year while maintaining a strong relationship with Samsung (located in South Korea).

 

Result: I streamlined business operations and implemented pragmatic processes for the HQ office located in Berlin, Germany as well as in Poland, UK, and France. I then led the complete rollout of upday’s business with local office expansion into Italy and Spain. This included the management of timelines for product launches in each region, staffing, budget, and remote office operations.

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The Broad Museum

Business Objective: To win the bid from the Broad Collection for seele to carry out the production and installation of the glass facade + the concrete veil system for the Broad Museum in Downtown Los Angeles. This was to be the new three-story building home for billionaire philanthropist Eli Broad's personal collection of 2k pieces of contemporary artwork. 

 

Result: I co-managed the entire negotiation and contract phase until we were awarded this monumental job. I worked together with the official Designers (Diller Scofidio + Renfro) and selective partners throughout the entire project to ensure the job was completed properly. This museum officially opened in September 2015 and was a 35M USD win for seele. 

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Perez Art Museum Miami

Business Objective: To have this German Engineering expert company expand their American business into additional museums all over the US. 

 

Result: I assisted the Project Management team with all project phases including negotiations and full execution of seele’s scope of work. This museum officially opened in December 2013 and was a 50M USD win for seele. 

© 2024 by Diana Hanafy

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